Course overview

Course details

  • Purpose & Audience

    Define the purpose of your presentation and decide what your audience needs. Learn how to structure points you want people to remember

  • PowerPoint Writing

    Review your presentation-writing essentials from white space to active verbs

  • Story Structure

    Learn structures from BLOT (Bottom Line On Top) to BICR (Background, Issue, Challenge, Response)

  • Drafting

    Learn practical techniques to deal with presentation-writer’s block

  • Better than Bullets

    Understand the importance of easily understood messages that are expressed visually and in a manner that makes them memorable

Learning outcomes

  • Your slide-deck presentations really work, using modern visual-slide and storytelling techniques.
  • You've learnt to create and to deliver crystal clear and engaging messages, tailored to the needs of your audience.
  • You understand the importance and value of having a clearly defined aim.
  • You use a plain-language writing style and know how to structure a storyline for your presentations.
  • By tapping into their emotions you've learned how to get any audience to remember your content.

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